AdvancedMD, Inc. hit the pages of the New York Times on February 22, 2007. In the small business section of the paper, an article called The Magic is in the Tweaking describes the common struggle of small business to overcome expected difficulties and thrive.
In an effort to increase revenues, AdvancedMD changed the sales process by focusing on search optimization and Web marketing tactics. By eliminating the door-to-door sales approach, Jim Pack CEO for AdvancedMD was able to cut costs and increase the number of leads from 40 to 600 a month.
AdvancedMD is now thriving in the practice management and medical billing market with over 120 employees and soaring revenues.
